About Us

Mission

We believe jewellery should be an everyday luxury, not just for special occasions. Life’s milestones are celebrated with extra intention and we are here to help find the perfect piece to celebrate these moments.

The Founder

Liberal Jewellery was established by Liberal De Medeiros in Toronto in 1970. He emigrated from São Miguel, Azores with the dream to start a new life for his family. Over the years, his small shop evolved into a family-run business offering fine home decor, imported jewellery, and select watch brands. Today, we specialize exclusively in fine jewellery with a focus on 19.25 karat gold and sterling silver collections imported from Portugal. Our collections have grown to include jewellery made in Canada and Italy.

Liberal’s dream lives on as we continue to proudly serve our growing family of clients, one generation at a time.

The Company Today

Today, our business is led entirely by women: Odette, Kim and Raquel. The vision and approach has remained the same since 1970: a first class client experience is the highest of our aspirations. We specialize exclusively in fine jewellery with a focus on 19.25 karat gold and sterling silver collections imported from Portugal, Italy and within Canada. We also offer specialized services for custom jewellery and repairs.

Our family’s commitment to our clientele is matched only by our passion for high quality craftsmanship and finding the perfect piece to celebrate any of life’s milestones. Online or in store, we are excited to share our extensive collections with you and select the perfect gift for yourself, your family, or The One.